Privacy Policy

1. Company Information

AF Plakad Thai (Commercial Registration No: 3509900107535)
162/3 Moo 5, Don Kaew Subdistrict, Mae Rim District, Chiang Mai 50180, Thailand

2. Scope

This Privacy Policy explains how we collect, use, disclose, and protect personal data when you access or purchase from our website. By using this website, you agree to this Privacy Policy and our related legal policies.

3. Personal Data We Collect

• Identity & Contact: name, email, phone, shipping/billing address
• Order & Transaction: order details, invoices/receipts, payment status
• Technical: IP address, device/browser information, logs
• Analytics: cookies and usage data (e.g., performance measurement)

4. Payment Security

We do not store full credit/debit card numbers. Card payments are processed securely by authorized payment providers. We may store non-sensitive payment references for reconciliation and dispute resolution.

5. Purposes of Processing

• Order processing and fulfillment (including international delivery)
• Customer support and dispute handling
• Fraud prevention and security monitoring
• Compliance with legal and tax obligations
• Website analytics and performance improvements

6. Legal Bases

• Contract: required to fulfill your order
• Legal obligation: accounting and compliance
• Legitimate interests: security and fraud prevention
• Consent: where required (e.g., certain cookies/marketing)

7. Sharing & Disclosure

We may share necessary data with:

• Shipping carriers and logistics partners
• Payment gateway providers and fraud-prevention services
• Hosting/IT vendors (under confidentiality obligations)
• Authorities when legally required

We do not sell personal data.

8. International Transfers

We serve global customers (including US/EU). Your data may be processed in or accessed from other countries. We apply safeguards and access limitations appropriate to the transfer.

9. Data Retention

We retain personal data only as long as needed for the purposes above and as required by applicable law. Transaction records may be retained for tax/accounting and dispute resolution.

10. Security Measures

• SSL/TLS encryption
• Restricted access controls
• Monitoring for suspicious activity
• Vendor access limitation

11. Your Rights

Depending on your location and law, you may have rights to access, correct, delete, restrict processing, object, withdraw consent, and request portability.

12. GDPR Notice (EU/EEA)

• Right of access, rectification, erasure
• Right to restriction and data portability
• Right to object to processing based on legitimate interests
• Right to lodge a complaint with your supervisory authority

13. California Notice (CCPA/CPRA)

• Right to know, access, and request deletion (subject to legal exceptions)
• Right to opt-out of “sale/share” (we do not sell personal data)
• Right to non-discrimination for exercising rights

14. Cookies & Analytics

We use cookies/analytics tools to improve the website. You may control cookies via browser settings. (For EU/EEA, a cookie consent banner may be used to manage preferences.)

15. Data Breach Notification

If a breach is likely to result in risk to your rights and freedoms, we will notify affected individuals and/or authorities as required by law.

16. Contact

Privacy inquiries and rights requests:
privacy@afplakadthai.com

17. Governing Law

This policy is governed by the laws of Thailand.